Addressing The Changing Healthcare Market And Audience*|MC_PREVIEW_TEXT|*
Wednesday May 1, 2019
Addressing The Changing Healthcare Market And Audience
LEARN – SHARE – NETWORK The CDO Summit is the premier event for
digital & data leaders May 8, 2019 | New York City, USA
We’re excited to include a dynamic 3-part session on “Addressing the Changing Healthcare Market and Audience” at the 7th annual NYC CDO Summit on May 8 at Columbia University.
The segments are designed to help you use data and digital engagement with senior audiences, how to audit and map the customer experience, and how to use data to drive personalized experiences.
Presenters include:
Topher Wurts: Partner and CMO at Chief Outsiders Topic: Data Driven And Digital Engagement With Senior Audiences Bio: Topher is a Chief Outsiders Partner and CMO who provides fractional, project, program, and coaching support to executives and companies of all sizes, along with over seventy Chief Outsider partner peers all who’ve previously held C-level titles at mostly Fortune 1500 companies. Topher’s been a change agent at the intersection of technology, marketing, and sales for his entire career. Topher’s recent work has included large clients from the provider (Spectrum Health System), payor (Blue Cross Blue Shield of Michigan, Priority Health), health-tech, and pharma industry as well as business services (Crowe) while his professional background is deep in media and fin-tech (Reuters, Liquidnet, Axioma). He has a unique ability to redefine brand identity, clarify value proposition, foster business awareness, and increase ROI from data driven digital and traditional marketing efforts. From new product launches to organizational res-design and change management, Topher helps to generate rapid growth and revenue gains.
Marc Blaskey: Senior Vice President, Account at Wunderman Thompson Topic: Auditing And Mapping The Customer Experience Bio: With more than 16 years of experience in consumer technology and integrated digital marketing across Europe, China and America, Marc has built and led agency teams to design and deliver world-class digital customer experiences for brands such as: Apple, Dyson and Land Rover.
Destry Sulkes, MD, MBA: Chief Experience Officer at Wunderman Thompson Health Topic: Using Data To Drive Personalized Experiences Bio: Destry Sulkes, MD, is Chief Experience Officer at WPP’s Wunderman Thompson Health, where he leads efforts to uncover human truths around health, then delivering the best experiences. The backbone of this model includes 360 degree views of clinicians and patients as ‘people’, not just healthcare participants. He helped design and now stewards the health intelligence engine which is grounded in behavioral economic principles. The engine provides continuous guidance on holistic creative and media strategies that humanize and personalize customer engagements with client brands. Prior to WPP, Dr. Sulkes built long-term value in a series of start-ups serving life science companies that invest in innovative uses of data, analytics and communications to improve healthcare quality. With an undergraduate degree from Dartmouth, and a joint MD/MBA degree from Tufts, he helped Zeiss launch the OCT device globally, led two medical communication groups through rapid growth and acquisition, guided strategy for WebMD/Medscape, and co-founded a healthcare analytics company, Prognos.ai.
7th NYC CDO Summit, Sponsored by Globant, Returns to Columbia University on May 8, 2019
The Largest Annual Gathering of C-Suite Digital and Data Leaders
Organizers for the 7th annual NYC CDO Summit, sponsored by Globant, a digitally native global technology services company, today announced speakers and the agenda for the event on May 8, 2019, in the Roone Arledge auditorium at Columbia University in New York City.
The CDO Summit addresses the challenges and opportunities arising from big data, the cloud, digital disruption, social media, and mobile media. See the full press release here.
Check out the write-ups from every NYC CDO Summit to date below. Our events have been the ‘go-to’ destination to network, learn, and share with the best c-suite digital and data leaders in the world:
Tel Aviv, Israel: November, 2019. Our 4th year, via CDO Club IL.
Check Out Our Sponsor Portal
WHY SPONSOR THE CDO CLUB/CDO SUMMIT?
For many vendors, its become increasingly difficult to keep track of who is in charge at their client’s organizations. Shifting budgets, internal battles over head-count, new decision-makers in the C-Suite. Almost every sector has been affected.
Seasoned leaders with experience in digital transformation and data-driven culture are increasingly getting the keys to the kingdom, reporting to the CEO and the Board.
We’ve been tracking this shift since 2011, when there were only a few hundred CDOs on earth. Now, thousands of people hold those titles.
We can help get your message to these highly coveted, C-level digital and data decision-makers. We provide our partners with unparalleled access to the world’s top data, analytics, and digital executives, and enable you to learn more about their projects, needs, timelines, and budgets.
If you provide solutions that add value to enterprise CDOs and CAOs, you should join us this year.
Complete sponsorship details are available via our sponsor portal here and below.
We have a 7-year history of convening bespoke events, in intimate settings designed for networking, and we can also extend your message beyond the Summit, to the 5,000 registered members of our CDO Club, and to our dedicated email list of 23,000 subscribers.
Don’t take our word for it. Hear why sponsors, speakers, and delegates love our events in the video below:
See what previous speakers, delegates, and sponsors had to say about the CDO Summits here.
“Thank you very much for organizing such a great event! I know how difficult is to be able to manage the entire event (organization, speakers, place, food) so flawlessly – my hat’s off to you!” Eugene Kolker: Chief Data Officer at IBM
“Thank you for having me at the NYC CDO Summit. I really enjoyed the summit and the presentations, incredible minds on stage.”
Saskia Steinacker: Global Head Digital Transformation at Bayer
“What a wonderful CDO Summit in Washington DC. I really enjoyed it. I now see why your events are going from strength to strength. Count me in anytime!”
Dave Aron: Vice President & Distinguished Analyst at Gartner
The CDO Summit addresses the challenges and opportunities arising from big data, the cloud, digital disruption, and social and mobile media. Our gatherings include the best digital strategists and practitioners on earth, in intimate, collegial, and supportive environments designed to encourage networking, learning, and knowledge-sharing. Visit the website.
About the CDO Club:
The CDO Club is the world’s first, largest, and most powerful network of C-suite digital leaders. Our 5,000+ members receive access to breaking news, original research, career development support, networking opportunities, and inspirational events such as the CDO Summit. Visit the website.
Contact Information:
We’d love to hear from you. Email us at info@CDOSummit.comor call +1 516 488-1143.
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