SVP Market Development & Business Operations
John Caldwell has over 13 years experience in the digital media industry, holding senior level roles in digital native organizations, as well as leading the digital transformation & innovation at an major media company. Most recently Caldwell complimented his media experience by accepting a leadership role in the rapidly emerging data and analytics industry, working directly with the publisher, marketer, and advertiser technology ecosystem.
With this unique blend of digital, media, data/analytics, operational and business development skills, Caldwell brings a collections of experience and substantial knowledge base to a variety of organizations looking to accelerate its digital transformation.
Caldwell’s digital career followed 8 years at The Coca-Cola Co., where he held several roles of increasing scale and responsibility in account management, marketing and general management.